Procter & Gamble CFO Warns of ’Nervous’ Consumer as Stock Hits 2-Year Low
Procter & Gamble shares plunged to a two-year low after CFO Andre Schulten described U.S. consumers as "nervous and cautious" amid economic volatility. The consumer goods giant noted significant sales declines in October, with November expected to show similar weakness. Tariffs, government shutdowns, and delayed SNAP benefits have compounded pressures in what Schulten called "the most volatile [context] we've seen in a long time."
As a bellwether for everyday spending—with brands like Tide, Pampers, and Dawn—P&G's warning carries broader implications for retail health. The remarks highlight growing macroeconomic headwinds that could Ripple across consumer sectors. Investors are watching for contagion effects as discretionary spending tightens.
